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When corporate crisis strikes, will your digital response be ready?

Man seeing stars that are actually shaped like birds... *Sigh*

Thought Leadership on Branding and PR presented by The Borenstein Group.  It’s not a question of if, but when. Whether it is a security breach that affects millions of your customers, or a bad recorded customer service experience that went viral on the web, an SBA temporary suspension from doing business with the government, natural or man-made brand disasters will strike your successful corporation, and your corporate ...

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The new internet – same as the old internet?


Thought Leadership on Managed IT Services presented by SecurElement Infrastructure Solutions.  The Who was one of my favorite rock bands growing up as they were decidedly different than The Beatles and The Rolling Stones. The band embodied the rebellious feelings of the youth during the 1960s and 1970s and no one song was more indicative of that generation than the ...

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Are you reaching the self-starter generation?

Generation Z traits

Thought Leadership on Business Insights presented by Sterling National Bank. Baby Boomers. Gen X. Millennials. Generation Y. The Silent Generation. You have heard of them all. Now, meet Generation Z. Monikers aside, different generations’ preferences, habits and lifestyles have always been of interest to marketers and businesses. How can these individuals be reached? What are their values, interests and behaviors? How ...

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How to predict the future of your business

Man looking out toward the future of his business

Great investors like Warren Buffett have earned their titles through their ability to predict the future of the market. With a little luck, and a lot of knowledge of what business professors call “value networks,” the future of business is easier to determine. Value networks are a system of businesses and service providers that work together to create value for their customers. ...

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How well is your net worth and your family protected?

Businessman protecting house and family

Thought Leadership on The Pillars of Wealth Management presented by The Seiler Group at Raymond James. Do you have the proper preventive security valves in place? An integral piece to a successful financial plan is the management of risk, both within your portfolio and in your life. How do you know if you are properly protected? You can start by checking to ...

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Third space in the workplace

people in an office

Thought Leadership on Workspace Solutions presented by Benhar Office Interiors.  In his book, The Great Good Place, the urban sociologist Ray Oldenburg wrote about the importance of third places—the informal “public places on neutral ground where people can gather and interact.” While overtly, we may not think of our workspaces and offices as communities, Oldenburg’s ideas are applicable. The first ...

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When number crunching fails – 3 tips to higher profits

profit going up

Thought Leadership on Leadership Training presented by MKS&H. Every business owner has experienced the reality that anticipated profits fall short of financial projection – a realization that can have serious implications. Often the initial reaction is to slash expenditures in an attempt to restore profitability. This short-term strategy works well to help get many organizations through a rough patch. However, successful ...

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What is your company’s IT maturity level?

Child with laptop

Thought Leadership on Business Strategies using Technology presented by Certified CIO. We’ve all heard the discussions about business maturity levels however have you considered that there’s also an IT maturity level that corresponds to the maturity level of your business? As CEOs we are familiar with the evolution of our businesses from entrepreneurial startup through the adolescence of management evolution and ...

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How do you measure the total cost of an employee?

Woman holding a piggy bank

Thought Leadership on Enterprise Cost Containment presented by Hays Companies.  One of your best employees has been performing job functions at your business using a repetitive motion for the past 6 months. Productivity is up, Sales are up, defects are down, inventory is perfectly managed and profits are soaring. Over the weekend he’s playing pick-up basketball using a similar motion ...

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