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How to predict the future of your business

Man looking out toward the future of his business

Great investors like Warren Buffett have earned their titles through their ability to predict the future of the market. With a little luck, and a lot of knowledge of what business professors call “value networks,” the future of business is easier to determine. Value networks are a system of businesses and service providers that work together to create value for their customers. ...

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Advice on your ecommerce strategy from the CEO of DotcomWeavers

Marc Kramer

Amit Bhaiya is co-founder and CEO of DotcomWeavers, one of the country’s top web development and ecommerce companies. He also owns two Indian restaurants in New Jersey, Tandoori Chef and Tandoori Chef 2. In the following interview, Bhaiya talks about the challenges of being an entrepreneur in the tech space and offers some advice for your ecommerce strategy.

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5 reasons your conversion rate is lower than it should be

Forbes on conversion rates

Conversions are a key to a successful business. Even with a great marketing campaign or a huge potential audience, without a good conversion rate, your business will suffer. And every business’ conversion rate could stand to improve. By improving your conversion rate, you’ll actually be increasing profits and the bottom line of your business. Forbes has created a list of ...

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Three keys to measuring your branding efforts for maximum results, accountability and stakeholder buy-in

Looking at a chart

Thought Leadership on Branding and PR presented by The Borenstein Group.  When was the last time you’ve found yourself proclaiming, “I LOVE the ROI were getting on our marketing. This really helped us GROW this fiscal year!” If you’re being honest with yourself, chances are the answer is slim to none. The majority of us never experienced joy when it comes to explaining marketing and ...

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How to become more respectful and improve your behavior toward employees

Man writing "Trust" buzz words

Being respectful doesn’t just benefit you — it benefits your employees as well. There’s one thing that leaders need to demonstrate to everyone: respect. No other leadership behavior has a bigger effect on employees. However, even when leaders know that showing respect is critical, many struggle to demonstrate it. If you’re one of those leaders, consider the following steps from Harvard ...

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8 inspiring tips from TED Talks on how to embrace happiness

happy woman at her desk

What does happiness mean for you, and what makes you happy? In a series of TED Talks focused on happiness, 13 happiness experts (researchers, psychologists, monks and Malcolm Gladwell) attempt to answer this difficult question. Their results tend to point toward two distinct patterns. Firstly, we’re usually wrong about what actually makes us happy. And secondly, happiness happens mostly by choice, ...

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5 ways to get a conversation started at a networking function

Sign that says "Hello my name is..."

One of the best strategies for entrepreneurs to grow is to build a network of contacts. For most people, this is easier said than done. How can you begin creating that network? How do you get over that social anxiety of introducing yourself at a networking event? From Inc., here are five ways to get a conversation started with a stranger ...

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3 ways video can boost your business

futuristic video on a phone

With the increasing popularity of video, smart businesses are using audio and video to boost their connection with customers and build their bottom lines. But, just creating a video of a product or service isn’t going to increase your customer’s interaction with your company. While you can pay a professional video company to come in and do this for you, ...

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Human factors in workplace design ergonomics

man stretching at his desk

Thought Leadership on Workspace Solutions presented by Benhar Office Interiors.  Why workplace ergonomics matter for morale and productivity What is ergonomics anyway? Even in prehistoric times, Australopithecus Prometheus selected rocks that were shaped to suit the task at hand to use as tools. As we evolved, the selection and creation of tools, machines, and work processes continued. Over centuries, the ...

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Is it time to grow your sales team?

People conducting an interview

Thought Leadership on Creating a High Performing Sales Culture presented by Sandler Training Chartwell Seventeen Advisory Group If you’re like most business owners, you’ve had to do a fair amount of selling to get your company to where it is today. Perhaps you are at a point now where the demands of managing existing clients, internal staff and other “non-selling aspects ...

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