The SmartCEO Team


Jim McDonald SmartCEO CEOJim McDonald 

Jim McDonald, has started and run successful media companies for decades. Since the mid 90’s, Jim has been a media company president, publisher or CEO including at The New York Press, Philadelphia Weekly, Metro International, The Washington Examiner,, and other targeted magazine companies. Jim is an aggressive, enthusiastic advocate for the owners of small and mid-sized businesses, believing they are under assault by not only large national and international monopoly conglomerates but also by state and federal legislators who seem to have forgotten that small and mid-sized businesses are the backbone of our local, state and national economies. In his words, “Our focus will be on the success of our local business constituencies whom we will inform, connect and inspire”.


Editor In Chief

John Wilpers Editor in ChiefJohn Wilpers 

John Wilpers, partnered with Jim to start the Washington Examiner and also worked with Jim at Metro International. John has been a journalist since 1972, and has been editor in chief of newsrooms of all sizes, from 4 to 400 staffers. Since 2008, John has been Senior Director/USA of Innovation Media Consulting, helping media companies from Norway and Peru to South Africa, India, New York City and more transform from failing, print-focused operations to become successful, multi-media, multi-platform content- and revenue-generating machines. John, too, believes in the need to nurture small and mid-size businesses. But he believes the traditional media are not getting the job done. John will insure that SmartCEO delivers targeted, useful, concise information in ways that make it easy for busy CEOs to absorb it quickly and act upon it to improve their businesses.


SmartCEO Regional Editors

New York-New Jersey-Long Island Region

Susan CaminitiSusan Caminiti 

Former Sr. Ed. at content studio for Bank of America & United Healthcare; FORTUNE magazine writer

In perfect preparation for her role at SmartCEO, Susan spent the last four years writing and editing articles about small and mid-sized businesses for Bank of America’s Small Business website. She met regularly with BoA officials and small business people to be able to write content that truly helped BoA’s clients build their businesses. She also directed a staff of freelancers writing about business. Prior to that, she covered the retail business beat for FORTUNE magazine, including writing for the Managing and Executive Life sections.


Baltimore-Washington Region

Tim Maier Tim Maier

Former Executive Editor, Baltimore Examiner, Washington Examiner, Talk Media News; Non-profit start-ups

Tim has almost four decades of media experience, ranging from start-up news organizations to award-winning investigative reporting. He has almost thirty years’ experience reporting in the Baltimore-Washington corridor. For SmartCEO’s audiences, Tim not only can name the movers and shakers, but he can also get them on the phone because they know and respect him. Tim has a proven record of success in developing news coverage that resonates with readers. His Examiner had the highness level of readership in the Examiner group.


Philadelphia-South Jersey Region

Steve Lubetkin

Stephen Lubetkin

Former Sr. VP/Communications, Bank of America, Standard & Poor’s; Business writer, Globestreet,; Podcaster, Videographer

Steve’s media experience goes back to 1975 and has included ai mix of roles that fit beautifully with the needs of SmartCEO’s audiences, Steve has been an executive in corporate communications for major companies such as Bank of America, Standard & Poor’s, Unisys, and ConRail. He has also held media positions where he has written about Philadelphia/South Jersey business and government for and State Broadcast News. He is also a podcasting and videography pioneer (he built a professional quality studio in his basement) and is the author of “The Business of Podcasting.”