When Marissa Mayer was named CEO of Yahoo in July 2012, her appointment was major news for the beleaguered company, which was hoping for a turnaround. Fast forward to today, and after a variety of fits and starts, it turns out Yahoo lost 30 percent of its value last yearRead More »
Tag Archives: Yahoo
Yahoo wants to rename itself Altababa. Here’s a look at some other unusual corporate renaming choices.
This week, Yahoo announced that following the sale of its core business to Verizon Communications, its remaining assets would be combined under a holding company named “Altababa.” The decision prompted chuckles across the internet, but it’s hardly the first time a corporation has embarked on a widely mocked rebrand.Read More »
Former internet giant Yahoo has been troubled for years, and experts had long predicted that the company would be broken up and sold. Given Yahoo’s long decline, why did Verizon decide to spend $4.83 billion on the fading brand’s web business, and is the acquisition likely to pay dividends?Read More »
Yahoo has been struggling to regain its former relevance in the internet space for years. Now, CEO Marissa Mayer is making her last stand. On Feb. 2, Mayer announced Yahoo would lay off 15 percent of its employees and close offices around the world to put some cash in the bank and get growing.Read More »